Manage customer questions
Customer questions are the prompts Searcherries sends to the selected AI platforms to measure your brand's visibility. They are not search terms imported from Google Search Console and are separate from questions you ask Wizard.
Open a project and select Questions in the sidebar.
Primary and additional questions
The Primary customer question captures the main customer need you want to monitor. It is checked most often while monitoring is active.
Additional questions cover other relevant needs. After their initial checks, they are checked on a regular schedule on paid plans. For example, a payment provider might track:
- Primary: “What are the best payment processing solutions for small businesses?”
- Additional: “Which payment providers support recurring subscriptions?”
- Additional: “Which payment services work well for international online stores?”
The free plan does not check customer questions; AI visibility monitoring starts with a paid plan: Starter, Pro or Agency.
Write a useful question
Use the wording a prospective customer might use before choosing a product or service. Specify the need, audience, or location when it changes the answer.
Keep each question focused. Avoid adding several requests for pricing, support, implementation, and comparisons to one prompt. Avoid including your own brand in a general discovery question because it can inflate the likelihood of a mention.
A targeted question such as “Which accounting tools work well for independent consultants?” is usually easier to interpret than “Tell me everything about accounting software.”
Overview flags a question under Needs attention when most of its collected answers were off topic, for example when AI answered “near me” literally or discussed a different product category. Such answers are left out of the answer-quality shares, so the question is not helping you measure visibility. Rephrase it with the market, audience, or need spelled out, and keep the questions you want to compare over time unchanged.
Edit your questions
- Open Questions.
- Edit Primary customer question if needed.
- Select Add question to add an additional question.
- Use the remove action beside an additional question to remove it from the editor. Empty additional fields are skipped.
- Select Save questions.
Questions can contain up to 500 characters. The editor displays the remaining capacity, including the doubled usage cost for all-platform projects.
Removed questions
A removed question that already has answers is archived, not deleted. It is no longer checked and no longer uses question balance, and its past answers stay in the report. Archived questions are listed under Archived below the editor: select Restore to track one again as an additional question. It is checked from the next day and uses question balance like a new question. Adding the same question text again has the same effect.
A removed question that was never checked is deleted.
Questions in other markets (Pro and Agency)
Below the questions, More markets lists the project's other countries and languages. Each market has its own primary question and additional questions, edited and saved the same way. Select Add market to add one, choose its country and language, and write its questions in that language. New markets are checked from the next day. Read how markets work.
When edits take effect
Saving changes schedules analysis; it does not immediately generate a replacement report. New questions and changes to the primary question are scheduled for the next day. Existing additional questions follow their scheduled check dates.
Until new checks complete, stored report results can still reflect earlier wording. Frequent rewrites also make period comparisons less consistent. Keep a stable core set when measuring progress.
Understand capacity
The monthly question balance is shared across active projects. Adding chargeable questions consumes the remaining balance. Removing questions does not refund usage already recorded for the current month. Archived questions are not charged from the following month.
Some onboarding primary questions are included without consuming the paid question allowance. The available capacity shown in the editor accounts for this; do not assume every primary question in every project is exempt.